THE Department for International Trade Promotion (DITP), through the Thai Trade Center Manila, announced the successful Think Rice Think Thailand booth at Wofex 2022, the booth welcomed over 500 visitors and generated over 4, 28 million dollars in sales at the exhibition, proof of the success and popularity of Thai rice among Filipinos.

Janthana Chotimunee, Director of Thai Trade Center Manila, revealed that “The success of this participation is unprecedented and overwhelming. one year of $4,201,127.

Exhibitor and event visitor satisfaction is also high, with 100% of exhibitors being very satisfied with the outcome. This shows that this participation enables Thailand to expand its rice trade with the Philippines, and that Thai rice has entered the hearts of Filipino consumers. »

She also added that “This event will also be the first step to strengthen collaboration between the two countries in terms of trade and food safety. DITP also appreciates the fruitful cooperation of Filipino importers and Thai Select restaurants who participated in the event. event and reinforced Thailand’s image as a global hub for high-quality rice.”

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